App Growth Marketer
Pay: ₹50,000 – ₹75,000 per month
Delhi / BangaloreFull-time · Hybrid · Mid levelListed until 7 January 2027The role
Own user acquisition, engagement and retention for StyleBuddy's consumer fashion app — growth across paid and organic, Meta, Google, ASO and app analytics, with hands-on execution. ₹50,000–75,000 a month.
Location: Delhi / Bangalore Work model: Hybrid — 3 days/week Experience: 2–5 years (StyleBuddy's requirements list asks for 2–3 years) Employment type: Full-time Pay: ₹50,000–75,000 a month, as supplied by StyleBuddy. About the role (from StyleBuddy): StyleBuddy is consumer fashion app, using AI to help users discover fashion, find their style and shop smarter. We're looking for a hands-on App Growth Marketer to own user acquisition, engagement and retention and help us scale StyleBuddy. How to apply: send your CV and a short note telling StyleBuddy why this role, and what you'd own in your first 90 days. Disclosure: Style Serum editors Vasundhara Chopra and Sukhvinder Jabbal are stylists at StyleBuddy. Gathered from StyleBuddy's official careers page; apply there.
What you'll do
- Own app growth across paid and organic channels.
- Plan and optimise campaigns across Meta, Google and other acquisition channels.
- Drive app installs, registrations, engagement and retention.
- Own ASO — app listings, keywords, creatives, ratings and reviews.
- Build growth campaigns across Instagram, YouTube, influencers, WhatsApp and communities.
- Analyse the complete funnel from install → activation → engagement → repeat usage.
- Run growth experiments and A/B tests across campaigns, creatives and onboarding.
- Track and improve CPI, CAC, retention, ROAS, LTV and other growth metrics.
- Work closely with product, design and tech teams to improve the app experience and growth.
What they're looking for
- 2–3 years of experience in app growth, performance marketing or growth marketing.
- Proven experience growing a consumer mobile app.
- Strong knowledge of Meta Ads, Google Ads, ASO and app analytics.
- Data-driven with strong creative and experimentation skills.
- Comfortable executing campaigns yourself — not just managing agencies.
- Experience in consumer internet, ecommerce, fashion, lifestyle or D2C is a strong plus.
- Highly proactive, entrepreneurial and comfortable in a fast-moving startup.
- Based in Delhi or Bangalore and willing to work from the office 3 days a week.
Pay
₹50,000 – ₹75,000 per month base pay, as published by the employer. Bonuses, equity and benefits, where offered, are confirmed by the employer.
This summary was written by Style Serum from the job posted on the StyleBuddy careers page, checked on 8 November 2026. Always read the full original posting before applying. View original posting