Director, Global Social Media

What you'll do

• Define organic social strategy and channel priorities across established and emerging platforms.
• Hire, develop, and grow the social team while overseeing agency and freelance partners.
• Present weekly results to executives, linking social performance to revenue, app activity, engagement, and reach.
• Run platform experiments and expand short-form video production to improve growth and engagement.
• Shape content with Brand, Communications, and Community partners to align storytelling, UGC, and brand voice.
• Improve social analytics tools, data quality, and content capture processes for shoots, events, and office activities.

What they're looking for

• 10–12+ years in social media, including at least 3 years leading and developing teams.
• Demonstrated success growing organic social for a high-growth consumer brand with measurable business results.
• Strong social analytics, attribution, and measurement-tool expertise, with confidence presenting results to executives.
• Expertise in short-form video and platform-native content, with strong creative judgment and brand voice discipline.
• Hands-on leadership approach and willingness to travel for shoots, events, and content capture.

Pay

$165,000 – $195,000 per year base pay, as published by the employer. Bonuses, equity and benefits, where offered, are confirmed by the employer.