User Engagement Manager
Pay: ₹50,000 – ₹75,000 per month
Remote — anywhere in the worldFull-time · Remote · Mid levelOpen to applicants worldwideListed until 7 January 2027The role
Design, build and run the engagement programmes that grow StyleBuddy's user base and bring users back again and again. Fully remote, 3 openings, immediate start. ₹50,000–75,000 a month.
Location: Remote — open to applicants anywhere in the world Work model: Fully remote Employment type: Full-time Pay: ₹50,000 – ₹75,000 per month Openings: 3 Start: Immediate About the role (from StyleBuddy): StyleBuddy is a consumer fashion platform that uses AI to help people discover fashion, find their style and shop smarter. The StyleBuddy app brings together personalised outfit ideas, the Maya AI Stylist, Style This on Me virtual try-on, human stylist support, Style Challenges and StyleCoins rewards — and brands use StyleBuddy's Virtual Try-On and Agentic Storefronts. We're hiring User Engagement Managers to design, build and execute the strategies that grow StyleBuddy's user base and turn first-time visitors into people who come back every week. You'll own the journey after a user arrives — from registration and first virtual try-on to repeat visits, sharing and shopping. How success will be measured: Activation, repeat traffic, retention, reactivation, referral growth and campaign engagement — with targets agreed once we've reviewed current baselines together. How to apply: Apply with your CV and a short note to sid@stylebuddy.fashion. Include your current country and time zone, and your earliest start date. Tell us about one or two engagement or retention programmes you delivered — your part in them and the numbers they moved — and what you'd do for StyleBuddy in your first 90 days. Disclosure: Style Serum editors Vasundhara Chopra and Sukhvinder Jabbal are stylists at StyleBuddy. Role details supplied by StyleBuddy; apply by email to sid@stylebuddy.fashion.
What you'll do
- Design and own engagement plans for new, active and inactive users across the StyleBuddy app and website, with clear goals, a campaign calendar and measurable results.
- Improve onboarding and activation so new users find relevant looks, complete their first virtual try-on and understand how to get value from the app.
- Build segmented lifecycle journeys across in-app messages, push notifications, email, WhatsApp and other consent-based channels, and manage message relevance and frequency.
- Plan engagement campaigns around Style Challenges, StyleCoins rewards, new looks, seasonal edits and festive and occasion moments.
- Grow the user base through referral, community and sharing programmes.
- Win back inactive users with targeted reactivation journeys.
- Run experiments on copy, timing, audience segments and journeys, and scale what works.
- Track and report registration, activation, repeat visits, retention cohorts and reactivation — what worked and what needs to change.
- Work with the Styling Team and Product Merchandisers to turn fresh looks and products into reasons for users to come back.
- Partner with App Growth, which owns paid acquisition — you own engagement, retention and repeat traffic.
What they're looking for
- Experience in user engagement, lifecycle / CRM marketing, retention or community growth for a consumer app, website or ecommerce business.
- Hands-on with CRM and messaging tools and with product analytics.
- Solid understanding of funnels, cohorts and retention — and how to move them.
- Creative campaign ideas, plus the discipline to execute and measure them yourself.
- Clear, confident written English.
- Self-driven and organised — comfortable owning outcomes in a fully remote team.
- Experience in fashion, lifestyle, ecommerce or gamified communities is a strong plus. Results matter more than a particular degree.
Pay
₹50,000 – ₹75,000 per month base pay, as published by the employer. Bonuses, equity and benefits, where offered, are confirmed by the employer.
This summary was written by Style Serum from the job posted on the StyleBuddy (role details supplied by the employer), checked on 8 November 2026. Always read the full original posting before applying. View original posting